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How Much Does It Cost to Start a Coaching Business?

A realistic cost breakdown for starting a coaching business, from $200 to $5,000. No fluff, just numbers.

Total startup cost range

Starting a coaching business typically costs between $200 and $5,000, depending on your approach, location, and how much you do yourself vs outsource.

Detailed cost breakdown

Website: $0 - $500

Coaching certification: $0 - $3,000

Scheduling and video tools: $50 - $150/month

Marketing: $100 - $500/month

When to expect revenue

2-6 weeks with existing network

Funding options

- Bootstrapping

- No funding typically needed

Where founders waste money

- Not having a clear niche or target client

- Pricing per session instead of per transformation or program

- Spending money on certification before having any clients

- Not tracking client outcomes and results

- Trying to coach everyone instead of specializing

Related cost breakdowns

Related resources

Validate before you spend

Before investing $200 to $5,000, make sure your coaching business idea has real demand. Foundra helps you test assumptions before spending money.

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